Question Design to Avoid the Pitfalls of Bunk Science, Gender
Stereotypes, Perceptual Errors, and the Social Desirability Bias
The aura of the jury is universal. A group of strangers randomly selected from the community has the power to decide the fate of an attorney’s client. An attorney must convince them, for they will decide. In a criminal trial, their decision is the difference between freedom and incarceration, or even between life and death. Nothing is more important. But who are these strangers? What makes an optimal juror? An attorney must figure out which jurors will be sympathetic to his client and his side of the case. Voir dire is the tool.